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AI agents are changing the rules of content freshness

Oct 9, 2026

AI agents are changing the rules of content freshness

Why fresh content matters when AI agents revisit conversations, plus a free training opp

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What Are AI Visibility Tools Actually Measuring?

Oct 2, 2026

What Are AI Visibility Tools Actually Measuring?

We tested 8,609 AI responses to find out how much personalization changes the brands users see.

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Your Next Customer Might Send an Agent

Sep 25, 2026

Your Next Customer Might Send an Agent

I sent Meta's Muse shopping for me

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Marketers are doing less of what works

Sep 18, 2026

Marketers are doing less of what works

And that could become a much bigger problem in AI search.

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Is this still Google Search?

Sep 11, 2026

Is this still Google Search?

Google’s latest AI Mode update says a lot about where Search is heading.

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What comes after AI visibility?

Sep 4, 2026

What comes after AI visibility?

It’s time to start thinking about whether your business is ready for AI to act.

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ChatGPT buying conversations just doubled

Aug 28, 2026

ChatGPT buying conversations just doubled

But tracking your commercial prompts is only half the job

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What actually happened to Reddit's ChatGPT citations this week

Aug 21, 2026

What actually happened to Reddit's ChatGPT citations this week

Mystery solved (sort of)

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